Alibaba Increases Revenue with Mobile Sales
China’s Online Marketplace Giant
Mobile Apps: Key to Business Growth
Alibaba saw a 192% increase in its mobile sales year‐ over year from 2014 to 2015. In the first quarter of 2016, the company saw another 33% increase in revenue driven by mobile activity. It’s safe to say at this point in the game that Alibaba has a handle on its mobile strategy and is taking advantage of the rise in mobile consumer usage.
The company monetized many of its users’ habits by leveraging their mobile activity. When it was clear that mobile was quickly becoming the platform of choice for online shopping, Alibaba adapted to the trend and made significant gains because of it. Other companies hoping to grow with consumer behavior shouldn’t be ignoring the power of the mobile platform.
Mobile Shopping First!
B2C and… B2B Plaforms & Marketplace
Amazon, Alibaba are Leaders
As mobile shopping becomes the primary consumer interaction, procurement departments will also need to adopt a mobile way of working to match their employees’ expectations and current methods. Vroozi is a mobile procurement platform that allows any user to shop as intuitively as they do on Amazon or Alibaba. Being able to shop in the critical path of the job from any device ensures that companies are meeting goals and driving success. It also helps a procurement team drive spend more effectively.
Mobile is not bound to take off; it already has.
— Vroozi Platform (@vroozi) September 9, 2016
It has skyrocketed to the dominant way of browsing and shopping. Alibaba made haste on this and so should procurement departments. To stand any chance at involving an entire corporation in the success of procurement, the tools have to match the lifestyle of being able to search and buy with a few taps on a pocket‐sized screen. Vroozi simplifies procurement and can help any company drive their own revenue and mobile‐minded strategies with an easy‐to‐use, mobile‐enabled procurement platform.